Sojourn SolutionsOct 286 min readWhy use a Consultancy firm for Your Martech Audit?Partnering with a consultancy firm often brings unparalleled benefits that can make a substantial difference in outcome...
Sojourn SolutionsOct 92 min readQUICK READ: Key benefits to a MarTech Audit.Undertaking a marketing technology (MarTech) audit can offer several significant advantages for a large company.
Sojourn SolutionsSep 194 min readWhat is a MarTech Audit? - Let's get back to the basics!Basically put, a MarTech audit is a comprehensive evaluation of all the marketing technologies, platforms, and tools that a company uses.
Kristin ConnellApr 256 min readA StackTastic Project: How Thomson Reuters Transformed Its Martech Management and PerformanceThomson Reuters is a global AI and technology company that provides trusted data and information/business intelligence to professionals...
Kristin ConnellNov 22, 20233 min readMaximizing ROI: The top benefits of conducting a Martech Stack AuditThis post delves into the top benefits of conducting a martech stack audit and how it can propel your marketing efforts to new heights.